If you are an orthodontist and are just tired of waiting for your patients to arrive at your clinic, you are in the right spot. We understand how frustrating it can be when you want to book appointments but are not getting any.
On the other hand, your competitors are growing faster than you!
For this reason, you need to stop using Yellow Pages and come directly to Google!
Gone are the days when clients used to open their phone directories to find the number of orthodontists they wanted to visit. With Google on their side, they can quickly type “Orthodontists Near Me” and see them close to their home.
Why do you need SEO for your orthodontic clinic?
Orthodontists need to stay present with the ever-evolving technology and digital marketing methods to stay relevant to current and potential patients. High-quality SEO techniques on your orthodontic website help you rank better in search results than competitors (mainly general dentists) for the specific teeth alignment treatments you provide.
Furthermore, implementing SEO might increase your chances of showing up in relevant local results by optimising your website for local search. An SEO strategy designed specifically for orthodontists will increase your website’s visibility and organic traffic.
Here are a few advantages of SEO for Orthodontists
- Get qualified leads: By turning your website online with the help of SEO, you can bring in a constant flow of prospective clients who genuinely need your help or guidance. People looking for a smile straightening expert will see your practice more and more as you go up the search results page.
- Brand recognition and credibility: An optimised website functions as an online storefront, exhibiting your website's knowledge, experience, and dedication to patient care. You can gain visitors' trust and confidence by providing educational content and encouraging client testimonials.
- Cost-effective approach: SEO provides a long-term and economical method of acquiring patients, unlike traditional advertising, which can be expensive and transient. You may attract patients who are genuinely interested in your services by investing in SEO tactics that produce long-term organic traffic.
- Local dominance and targeted reach: With the help of SEO, you can focus on particular demographics and geographic regions to ensure the appropriate people see your practice at the right moment. SEO targets people who are most likely looking for your expertise, whether you're serving adult orthodontic patients or families with little children.
- Take the lead in the orthodontics industry: By consistently posting exciting and educational content on your website, you establish yourself as a thought leader in the orthodontics industry. By offering insightful commentary and addressing typical patient worries, you build credibility and draw in new clients seeking your advice.
- Improved patient contentment and experience: Beyond just drawing in new clients, SEO also improves the patient experience as a whole. By offering a website that is both easy to use and educational, you let patients make knowledgeable decisions about their orthodontic treatment, increasing their pleasure and loyalty.
- Data analytics report: SEO gives you helpful information about your performance online, enabling you to monitor your progress, spot problem areas, and fine-tune your tactics for optimum effect. This ongoing improvement guarantees that your SEO efforts stay in line with the objectives of your practice.
How does Gigsoft Pro help you improve your Google results ranking?
A comprehensive SEO strategy includes technical optimisation, content production and strategic link building to improve your rankings on search engines. This is why SEO for orthodontists is highly beneficial to the success of any business.
Here are some effective strategies that our experts use to elevate your web presence:
- Improve your listing on Google My Business: Google My Business (GMB) is an effective tool for local search engine optimisation because it lets you control the information about your practice, such as its address, operating hours, and phone number. We ensure your GMB listing is accurate and comprehensive and urge clients to submit reviews.
- Conduct keyword research: We help you find relevant keywords that prospective patients might use to find an orthodontist in your area by conducting keyword research. Then, we incorporate these keywords into your website's content, including blog entries, meta descriptions, and page titles.
- Publish high quality content: We urge you to consistently post captivating and informative information, like blog entries, articles, and infographics, to your website. Doing this will raise your website's search engine ranking and position your orthodontic practice as a thought leader.
- Optimisation of mobile-friendly sites: Today, internet searches are done more explicitly on mobile phones. Hence, having a mobile-friendly website is a must. We use responsive web design to ensure your website adjusts to various screen sizes.
- Build backlinks: Links pointing to your website from other websites are known as backlinks and play a big part in SEO. Our experts do guest blogging on local companies' websites, such as those of paediatricians or dentists, to provide links to your website.
- Use social media: To advertise your practice and increase website traffic, we also share information from your website on social media sites like Facebook, Instagram, and Twitter.
- Monitor your outcomes: We track your website's traffic and SEO effectiveness using Google Analytics. You can use this information to pinpoint problem areas and make well-informed choices regarding your SEO tactics.
Get Found by More Patients with Orthodontic SEO !
Get started now, and let us help you improve your website’s search engine rankings. Our experts can assist you in making your dreams a reality. Contact us for a free quote now!